2. COLLECTION OF YOUR INFORMATION
Merchery may collect information about the users in a variety of ways. The information Merchery may collect on the Site includes:
2.1 Personal Data
Personally identifiable information, such as first and last name, shipping address, email address, and phone number, demographic information, such as age, gender, hometown, and interests, that the user voluntarily gives to Merchery when s/he chooses to participate in various activities related to the Site, such as online chat. The user is under no obligation to provide Merchery with personal information of any kind, however his/her refusal to do so may prevent the user from using certain features of the Site.
2.2 Communication Data
Information regarding the communication Merchery exchanges with the user when s/he uses our Site and contact us with questions, feedback, or otherwise. Merchery may register the date, the time, the contents, and other information.
2.3 Marketing Data
Information such as the user’s preferences for receiving our marketing communications, and details about the user’s engagement with them.
2.4 Derivative Data
Information our servers automatically collect when the user accesses the Site, such as the IP address, the browser type, the operating system, the access times, the pages the user has viewed directly before and after accessing the Site, the pages or screens the user viewed, how long the user spent on a page or screen, the navigation paths between pages or screens, the activity on a page or screen, the access times, and the duration of access.
2.5 Financial Data
2.6 Data From Social Networks
User information from social networking sites, such as Facebook, Instagram, Pinterest, Twitter, including the name, social network, username, location, gender, birth date, email address, profile picture, and public data for contacts if Merchery’s employees review them.
2.7 Device Data
Information about the users’ computer or mobile device, such as the device ID, model, version, manufacturer, screen resolution, RAM and disk size, CPU usage, device type (e.g., phone, tablet), language settings, mobile device carrier, radio/network information (e.g., WiFi, LTE, 3G), and information about the location of the users’ device.
2.8 Data From Contests, Giveaways, and Surveys
Personal and other information the users may provide when entering contests or giveaways and/or responding to surveys.
2.9 Public sources
Information from public available sources, such as social media platforms.
2.10 Marketing partners
Information from third-parties Merchery collaborates with, such as companies that have entered into joint marketing relationships with us.
Merchery uses the following tools for automatic data collection:
Cookies are text files that websites store on a visitor‘s device to uniquely identify the visitor’s browser or to store information or settings in the browser for the purpose of helping the user navigate between pages efficiently, remembering his/her preferences, enabling functionality, helping us understand user’s activity and patterns, and facilitating online advertising.
2.12 Local storage technologies
Local storage technologies, like HTML5, provide cookie-equivalent functionality but can store larger amounts of data, including on the user’s device outside of his/her browser in connection with specific applications.
2.13 Web beacons
Web beacons, also known as pixel tags or clear GIFs, are used to demonstrate that a webpage or email was accessed or opened, or that certain content was viewed or clicked.
3. USE OF THE USERS’ INFORMATION
Merchery uses personal information for the following purposes:
3.1 Compliance and protection
- Comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas or requests from government authorities.
- Protect Merchery’s, the users’ or others’ rights, privacy, safety or property (including by making and defending legal claims).
- Audit our internal processes for compliance with legal and contractual requirements and internal policies.
- Enforce the Terms and Conditions that govern the Services.
- Prevent, identify, investigate and deter fraudulent, harmful, unauthorized, unethical or illegal activity, including cyber-attacks and identity theft.
3.2 Marketing and advertising
- Direct marketing: Merchery and the companies whose services it uses for marketing purpose may send the users direct marketing communications as permitted by law. The users may opt out of our marketing communications as described below.
3.3 Services delivery
- Administer the users’ loyalty or rewards program.
- Communicate with the users about the Services, including by sending announcements, updates, security alerts, and support and administrative messages.
- Process the users’ payments and complete our transactions with them.
- Provide, operate and improve the Services.
- Provide support for the Services, and respond to the users’ requests, questions and feedback.
- Understand the users’ needs and interests, and personalize their experience with our Services and communications.
4. DISCLOSURE OF THE USERS’ INFORMATION
Merchery may share information it has collected about the users in certain situations. The users’ information may be disclosed as follows:
4.2 By Law or to Protect Rights
If Merchery believes the release of information about the client is necessary to respond to legal process, to investigate or remedy potential violations of Merchery’s policies, or to protect the rights, property, and safety of others, it may share users’ information as permitted or required by any applicable law, rule or regulation. This includes exchanging information with other entities for fraud protection and credit risk reduction.
4.3 Marketing Communications
With the users’ consent or with an opportunity for him/her to withdraw consent, Merchery may share his/her information with third parties for marketing purposes, as permitted by law.
4.4 Third-Party Service Providers
Merchery may share the users’ information with third-parties that perform services for us or on our behalf, including payment processing, data analysis, email delivery, hosting services, customer service, marketing assistance, products customization, products stocking and products deliveries.
Merchery is not responsible for the actions of third parties with whom the users share personal or sensitive data, and we have no authority to manage or control third-party solicitations. If the users no longer wish to receive correspondence, emails or other communications from third parties, s/he is responsible for contacting the third parties directly.
4.5 Online Postings
When the users post comments, contributions or other contents to the Site and other social media used by Merchery (e.g. Facebook, Instagram, LinkedIn), their posts may be viewed by all the users and may be publicly distributed outside the Site in perpetuity.
4.6 Other Third Parties
Merchery may share users’ information with advertisers and investors for the purpose of conducting general business analysis. Merchery may also share their information with such third parties for marketing purposes, as permitted by law.
4.7 Professional advisors
Professional advisors, such as lawyers, auditors, accountants, bankers and insurers, where necessary in the course of the professional services that they render to us.
4.8 Sale or Bankruptcy
5. TRACKING TECHNOLOGIES
5.1 Cookies and Web Beacons
5.2 Internet-Based Advertising
5.3 Website Analytics
Users should be aware that getting a new computer, installing a new browser, upgrading an existing browser, or erasing or otherwise altering their browser’s cookies files may also clear certain opt-out cookies, plug-ins, or settings.
6. THIRD-PARTY WEBSITES
7. SECURITY OF USERS’ INFORMATION
Merchery uses administrative, technical, and physical security measures to help protect users’ personal information. While Merchery has taken reasonable steps to secure the personal information users provide to us, the users should be aware that, despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse. Any information disclosed online is vulnerable to interception and misuse by unauthorized parties. Therefore, Merchery cannot guarantee complete security if users provide personal information.
8. POLICY FOR CHILDREN
The Services are not intended for use by children under 13 years of age. If Merchery learns that it has collected personal information through the Services from a child under 13 without the consent of the child’s parent or guardian as required by law, Merchery will delete it.
9. CONTROLS FOR DO-NOT-TRACK FEATURES
10. OPTIONS REGARDING USERS’ INFORMATION
10.1 Account Information
The users may at any time review or change the information in their account or terminate their account by:
- Logging into their account settings and updating the account.
- Contacting Merchery using the contact information provided below.
10.2 Emails and Communications
If users no longer wish to receive correspondence, emails or other communications from Merchery, they may opt-out by:
- Selecting the opt-out option in the emails users received from Merchery.
- Contacting Merchery using the contact information provided below.
If users no longer wish to receive correspondence, emails or other communications from third parties, they are responsible for contacting the third parties directly.
11. CALIFORNIA PRIVACY RIGHTS
California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits Merchery’s users who are California residents to request and obtain from Merchery, once a year and free of charge, information about categories of personal information (if any) Merchery disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which Merchery shared personal information in the immediately preceding calendar year. If the user is a California resident and would like to make such a request, s/he should submit his/her request in writing to Merchery using the contact information provided below.
If the user is under 18 years of age, resides in California, and has a registered account with the Site, s/he has the right to request removal of unwanted data that s/he publicly posts on the Site. To request removal of such data, the user should contact Merchery using the contact information provided below, and include the email address associated with his/her account and a statement that s/he resides in California. Merchery will make sure the data is not publicly displayed on the Site, but the user should be aware that the data may not be completely or comprehensively removed from Merchery’s systems.
12. CONTACT US
Merchery SRL Rue de l’Automne 41 1050 Ixelles Belgium
+32 2 808 59 06 or +44 20 3966 2632
LAST UPDATED: November, 1st 2022